Service design can be both tangible and intangible. It can involve artefacts
and other things including communication, environment and behaviours.
Whichever form it takes it must be consistent, easy to use and be
strategically applied.
Service Design is the specification and construction of technologically
networked social practices that deliver valuable capacities for action to a
particular customer. Capacity for action in Information Services has the
basic form of assertions. In Health Services, it has the basic form of
diagnostic assessments and prescriptions (commands). In Educational
Services, it has the form of a promise to produce a new capacity for the
customer to make new promises. In a fundamental way, services are
unambiguously tangible. Companies such as eBay, or collectives such as
Wikipedia or Sourceforge are rich and sophisticated combinations of basic
linguistic deliverables that expand customers' capacities to act and produce
value for themselves and for others. In an abstract sense, services are
networked intelligence.
From:
Wikipedia
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